Tag Archives: Jackson Kayak

Fishing with FLW Pro and Kayaking Superstar Eric Jackson

For the past couple of years I have been fortunate enough to fish with an FLW Pro in the Will Fish for Kids charity tournament on Beaver Lake and this year was pleased to draw Eric Jackson as my pro partner. Teaming up with Eric was no accident, I had requested to be paired with the world champion kayaker, pro fisherman, business man and marketer – knowing we’d have a great time talking as well as fishing.

Eric Jackson and I at the FLW Will Fish for Kids Tournament on Beaver Lake.
Eric Jackson and I at the FLW Will Fish for Kids Tournament on Beaver Lake.

Beaver Lake had just come off of a roller coaster couple of weeks of record rains and quickly rising water, creating issues for most of the pro anglers during the tournament. The night before our event threw another curve, with temps dropping to 38 degrees overnight (in May!) and 20-30 mph wind gusts during the day. Add to that a hazelnut stain in the normally crystal clear water and it was not the lake I had been used to.

Eric and I met up that morning and started out heading up an arm of Prairie Creek to check out some underwater wood structure he had

This color is not my Beaver Lake.

identified. Shortly thereafter, we were about to escape the very muddy water of Prairie Creek and head up to chase some smallmouth when his motor took a dive on us and we were stuck around the take-off point for the rest of the day.  In what was a recurring theme, Eric took this in stride and put a positive face on the situation. The rest of our day we worked around the launch area fishing some different techniques as best as we could, but just didn’t make magic happen. We boated only one keeper before we agreed to pack it in for the day and let Eric and family hit the road back to Tennessee. As expected however, fishing wasn’t the key highlight for me. I enjoyed my interaction with Eric as I picked his brain on what it is like to try and become a pro, the kayak industry, sponsorship theory and his marketing approach in general.

First and foremost that stands out to me is how positive Eric was all day long under diverse conditions. Every time we would creep our way to a new area with his trolling motor, he would be positive and declare, “This is a good spot, looks really good.” Or, if I suggested we hit a certain stretch, “That’s a good call, let’s do it.”  As we struggled to get enough bites we cycled through baits trying various things. “That’s a good idea, really might be the right thing to use,” he would say as I would move to a new bait.  No matter what was going on, he had a great attitude and made it better for his co-angler.  Last year I had met Eric at the morning take-off of the event and wrote this blog post about it: FLW Tour Pro Eric Jackson Good for Kayak Fishing – which also discussed the positive vibe this guy puts out all the time.

Eric and I moving down the creek arm before losing motor power.

This positive attitude has to have had a lot to do with the successes in his life.  Too many accolades to list here (but check them out here), he truly has had a world-class career.  He’s also been very successful in the business world, with Jackson Kayak, Orion Coolers and other brands being among the most well known and respected outdoor names. As a marketer, I was very interested to hear about his ideas about brand building, marketing and how to leverage the grassroots connections. We talked about the importance of ‘layering’ when working on content and brand messaging. Maybe the most telling aspect to me about his concepts of business is when he told me how at Jackson, he sees his warranty department as an extension of marketing. He recognizes how a company stands behind their product and cares for loyal customers means long-term prosperity.

We also discussed at length the soon to be released Jackson Flex Drive System, which is a pedal based system for Jackson Kayaks. I currently use a Hobie Pro Angler as my tournament boat but definitely plan to check out this offering from Jackson once available. It sounds like there will be a couple of really interesting features, including an easy beaching ability without drive issues. Jackson yaks are well known for quality, and I’d expect their pedal version to live up to the legacy there.

All in all it was an interesting day of ideas, marketing, and conversation – with a little fishing thrown in. Eric is clearly very passionate about his fishing career and has a clear plan on how he’s going to be a long-term successful competitor on the professional level. At the end of the day, because of his positive attitude, drive and mind for creative thinking…I tend to believe him.

FLW Tour Pro Eric Jackson Good for Kayak Fishing

This past weekend I experienced the power of grassroots outreach spreading the word about kayaking and kayak fishing. While unloading my yak at Van Hollow on Beaver Lake I overheard FLW pro Eric Jackson in a conversation that peaked my interest.

A family with four kids in small kayaks were paddling around and having a big time in the water while a man and his wife in a big, expensive boat were pulling up to their trailer. “Where’d you get those kayaks?” asked the man in the boat of the family. For the next few minutes they talked about the kayaks, where they got them, the brand and the price. Then the boat angler said something that caught my attention – “You know, I’ve been thinking about getting me a good fishing kayak. There was an FLW pro here recently who is a world champion kayaker and now is a professional fisherman. I think his name was Jackson.” The man went on to talk about how he met Eric Jackson at the FLW show and since then he’s really been excited about the idea of fishing from a yak. Eric Jackson is of Jackson Kayaks, one of the most popular and well known kayak producers. This example really struck home to me the impact that people who are seen as professional fisherman can have on the awareness and legitimacy of our sport.

Eric Jackson
Eric Jackson’s profile FLW Angler Profile pic.

I’ve only talked to Eric Jackson a couple of times in person and he likely does not remember me, but I do recall from meeting him some of the aspects of his personality which make him a great ambassador for the sport. At the Beaver Lake FLW event this year I was going to fish in the pro-am on the Monday following the tournament. As we were waiting around for take-off I approached Jackson and told him I too was a kayak angler. We immediately began discussing kayaks, fishing and the sport and probably would still be talking if the tournament didn’t begin. After the event it so happened that I was in the weigh-in line right behind Jackson and his co-angler. Even though they had had a rough day with one keeper, he was all smiles and was displaying a very positive attitude. Previously I had wondered how other FLW pros felt about this kayak angler in their midst, but as the long wait unfolded and conversations took place around the water troughs it was clear he was one of the gang, liked and respected by the other anglers.

This is great for our sport of kayak fishing. To be honest, Jackson isn’t topping the leaderboard in the FLW events quite yet, but he’s improving, and has a good article on FLW.com about kayak vs tournament fishing. But the exposure he’s bringing to the sport, the more he talks about it with others and the more awareness he creates is all positive. Here’s to hoping we all have that spirit of outreach to share the sport we love with others.

7 Angler Combat Protips

The new Angler Combat regional structure begins today with three geographic divisions – North, South and the Big 3 (CA, TX, FL). Angler Combat is an online bass fishing tournament with categories for Land, Kayak and Boat fishing. If you haven’t competed in Angler Combat (AC) yet or are just Angler-Combat-Logo-Horizontal-Outer-Glowgetting started, there are a few things to know to ensure you get the most out of the online bass fishing tournament. If you aren’t familiar with AC, take a moment to read this previous article and this one as well.

  1.  Be sure to download the iAngler Tournament App before you get out on the water. It’s important your phone is updated to the most recent operating system and test that you can successfully log in.
  2. Tournaments run monthly from the 1st-28th and each month has a unique monthly identifier. Look up this identifier and have it with you before you are out fishing…sometimes your mobile coverage can be spotty and you’ll need this identifier to submit a fish. If you are having poor reception, you can upload your fish after getting off the water. Photos are geotagged and you can mark the catch location in the app.
  3. When photographing your fish, make sure to understand some specific AC requirements. No fish clips, stringers or bungies are allowed to secure the fish. With AC, the fish must be fIMG_1564acing left with lip touching end of the board, but the mouth may be open.
  4. To prep your hawg trough for use in AC (or any kayak based tournament) use a Sharpie to darken all of the lines and to draw a line along the base of the left lip plate to improve visibility.
  5. Understand the prize payouts – with AC, the more the merrier. The prize payouts grow the more participants there are, so encourage friends to enter! There must be 10 entries per division for any prizes to be awarded. These new rules starting this month have a direct correlation between the number of entrants and the payout structure.
  6. When reviewing the AC Leaderboards, select the Length button at the top of the standings to see each submitted fish by length for each day. Here, you an click the image icon to see full-size images of each fish. You can also click on the Summary button to see the scoring summary for every angler for each day.
  7. After submitting your catch with the iAngler Tournament app, check back later to make sure your photos were accepted and approved. DO NOT delete your photos from your phone until you get verification of acceptance in case you need to resubmit.

Participating in AC is a good way to stay sharp when not in tournaments and can be a fun way to share your catches and compete with others in your region when the fishing heats up later in the year. You could win prizes from some of the AC partners:  Jackson Kayak, Orion Coolers, WASPcam, Boonedox USA, Manley Rods and YakGear. Go sign up and give it a try!

 

Angler Combat Drops Big News & Future Plans

Angler Combat is generating a lot of buzz in the kayak fishing community and is making big moves to continue their invasion of the digital fishing tournament world. If you are an angler who fishes from the bank, a kayak, or from a bass boat, I encourage you to take a look at Angler Combat. Get in now while it’s early because I predict it will explode in popularity in 2016 and beyond. They are now announcing some big changes which will help with this growth…keep reading for their big news!

OK, so what is Angler Combat?
Angler Combat is a catch, photo and release (CPR) oriented digital tournament where participants compete within a broad geography against other anglers. What makes Angler Combat unique is it includes three competitive divisions – Land, Kayak and Boat. No anglercombatother tournament series provides anglers from almost anywhere an ability to compete, no matter how they choose to fish. Competitors are ranked by their top five fish submitted via the iAngler Tournament app, using a unique identifier code for each 28 day tournament period. For a $10 monthly entry fee, division winners can walk away with a significant cash prize or some other high end prizes. To get an idea about the experience, read this round-table discussion about Angler Combat from some Arkansas Kayak Angler members who have been actively competing.

For a tournament series which only began in November of 2015, Angler Combat has already gained a lot of awareness and notoriety thanks to word of mouth and social media. Their officials report that they have averaged more than 100 competitors in each of the first three months, which is already ahead of their initial expectations (especially in these winter months). There has been some interesting data coming in from the first three monthly tournaments. One of the most surprising stats is that on average, anglers fishing from the bank are out-catching those in kayaks and boats. It’s reported that competitors in the “Land” category are submitting better five fish totals on average. At first this is very surprising, but they say this is likely because bank fishermen can fish more, often daily while on a lunch break or before or after work. The more you fish, the more you catch to turn in. So far the prize packages have been impressive, thanks to some of their key sponsors: Jackson Kayak, Orion Coolers, WASPcam, Boonedox USA, Manley Rods and YakGear, among others.

Big News #1 – NEW Division Structure Begins in February
The crew at Angler Combat has been listening to their participants and analyzing the data. With a bit of number crunching they have determined there is a competitive imbalance between the fishing new map ACqualities in some of the states currently in the South division. Beginning this February, Florida, Texas and California will be broken out into their own division call the Big “3” division. This may lower the participation total in the short term in each division but will be a great improvement overall and I believe will help them grow more quickly with a level playing field. This should address the top concern about Angler Combat in our AKA roundtable discussion and review of Angler Combat.

Big News #2 – Marketing Blitz and Tournament Expansion Plans
This is only the beginning of the growth as they plan to begin to seriously market the tournament series, including a new television commercial recently filmed in Florida. Anyone who competes in Angler Combat should be pleased as they increase their TV and online marketing, which will improve the participation numbers and in turn will drive up prize values. In addition to a ramped up marketing push, there are also plans in the works for expanded contests and prizes, and eventually the launch of Striper and Redfish online tournaments.

Big News #3 – Television Series
The most intriguing and exciting news to me about the future of Angler Combat is their plan to launch a competition-style television show which would air on a well-known fishing network. This show is said to feature fishing pros competing against amateurs who are winners in Angler Combat monthly tournaments – showing their battles for supremacy. Pros against talented locals in Land, Kayak and Boat showdowns should be very entertaining. We should hear a lot more about this television project in the coming months. Stay tuned.

These are lots of positive moves which will improve or enhance an already fun online tournament which could be the next big thing. My advice? Get started now, sign up and compete. Get in early and you will be an Angler Combat veteran by the time it goes main stream.